Blog publishers are typically worried that when multiple people copy their content. They worry that they are losing readers because their unique content is appearing in multiple locations, they are worried that they may be getting penalized by Google if Google detects multiple locations for their content and flags it as an attempt to fiddle around with search engine rankings. Here is an article that tries to explain this in more detail (link)
This can be pretty scary to blow publishers. So what do you in such a case if your content is being copied by others without your permission ? Well, Google issues clarifications that it takes into account many factors before going ahead with such a penalty.
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